Free eBooks to Help You Start Strong

Practical guides and tips for founders just getting started—no fluff, just useful stuff to help you figure things out.

Book cover titled Revenue First: Startups That Earned Before They Built Any Solution, featuring a rowing team on water.
25 Startup
​Case Studies

Free eBook

Revenue First: Startups That Earned Before They Built Any Solution

Why spend months building something no one wants? Revenue-first customer discovery is about finding out what customers will actually pay for before you invest heavily in development. By focusing on early revenue opportunities, you validate your business model, refine your product, and ensure you're building something that solves a real problem. Start with small, actionable experiments to test demand and generate initial sales. 
​
​This eBook takes you on a journey through the stories of these pioneering startups and many more. You'll discover how they used revenue-driven customer discovery to fuel their growth, differentiate themselves from competitors, and build businesses that thrives. 

Get your free copy now!
Person wearing glasses sits in a dimly lit room with text Mastering the Art of Customer Pitching above them.

4
​Types  of  Leads
​

Free ebook

Mastering the Art of Customer Pitching

If you're a founder, early-stage entrepreneur, or anyone tasked with growing a business, you know that grabbing attention is just the beginning. Turning that attention into real interest-and eventually loyal customers-takes empathy, strategy, and a thoughtful approach. This ebook gives you a clear, actionable system to spot where your prospects are in their buying journey, so you can connect in ways that feel relevant, not pushy.   
​
​Not everyone you reach is ready to buy-some haven't even heard of you, while others are already comparing options or ready to make a decision. Pitching too soon can feel intrusive, but waiting too long means missed opportunities. Understanding the difference between unsuspecting, warm, hot, and qualified prospects is the missing link in most founders' strategies. When you tailor your message to where people really are, you save effort and boost your chances of turning interest into action.

Get your free copy now!
Cover of Behavioral Segmentation Playbook with a lightbulb and wavy line pattern, targeting startup founders.
7
​Easy
​Steps

free book

Discovering Your Target Customer: A Behavioural Segmentation Playbook 

Discovering Your Target Customer: A Behavioural Segmentation Playbook is built for new founders who want to truly understand what drives their users. Instead of guessing, you'll learn how to spot patterns in customer behaviour and use those insights to shape a product people actually want. This playbook walks you step-by-step through effective customer discovery, so you can focus on what matters most. By using behavioural segmentation, you'll go beyond basic demographics and see how real actions reveal deeper needs and preferences. With practical examples and clear instructions, this guide helps you validate your business model and build something sustainable from day one.

Get your free copy now
Man holding a tablet with text overlay: 15 Ways to Test Your New Product Idea with MVPs and product ideas listed.
15
​Mvp 
​types

free ebook

15 Ways to Test Your New Product Idea with MVPs

​Testing your product idea doesn't have to be complicated or expensive. Whether you're building a SaaS tool, launching a marketplace, designing hardware, or offering a new service, there are creative MVP strategies that founders have used to validate their ideas fast. Real-world examples include Dropbox's explainer video, Airbnb's air mattress experiment, and Product Hunt's daily email digest-simple approaches that revealed real demand before building the full product. 
​
​​​But you don't have to stick to what's already in the books. Some founders have hosted meet-up events to gather feedback face-to-face or offered a "download free ebook" as a way to test interest and build an audience-both unique MVPs that go beyond typical advice. By trying out these unconventional methods, you can learn what people actually want, save time, and build something that truly matters to your future customers.

Get your free copy now!
Man working on a laptop with text: Getting the first 100 (or 10) customers for your start-up.

​4
​Easy 
​Steps
​
 delivered

free ebook

Getting the First 100 Customers for Your Start-up

If you're reading this, chances are you're working on a new product, thinking about launching your own business, or feeling stuck because your recent launch isn't gaining traction. No matter where you are in your journey, this book will help you take a closer look at what's working-and what isn't. In the early days, finding the right product for the right market and landing those crucial first 10 or 100 customers is everything.
​
​Your first customers matter more than you think-they can shape the future of your startup. This book will give you practical strategies and frameworks to attract the right early users and build a solid foundation for growth. With these insights, you'll be ready to map out actionable steps and create a real game plan for your business.

Get your free copy now!
Open notebook with glasses and pen on a desk in front of a computer screen displaying code, with text about customer discovery.
5
​Weekly
​Prompts

free ebook 

Cracking the Code of Customer Discovery: Through Your Weekly Startup Project Journal

Your Weekly Side Project Journal is here to help you truly understand your customers as you build something new. By keeping a weekly log, you can track your progress and stay focused on your customer discovery efforts, which is a crucial step for any founder. Without real insight into your customers' needs and behaviors, it's easy to end up building something that doesn't click.
​
​This ebook gives you a practical, hands-on way to uncover what matters most to your audience and refine your value proposition as you go. With regular journaling, you'll spot patterns, gather valuable feedback, and make smarter decisions for your side project or startup. Ultimately, it's about increasing your chances of building something that people actually want and need.

Get your free copy now!

Never miss a free resource from us

Be the first to know when new eBooks, guides, and founder resources drop-so you can keep learning and building, step by step.

Yes, Keep Me Updated!
Got a Topic in Mind? Tell Us What eBook You Want Next!