Free 10-Day Email Course: Revenue-First Customer Discovery
Stop guessing what customers want.
Start learning what they'll pay for — before you build.
Join 100+ founders learning to validate with revenue, not surveys.
Stop guessing what customers want.
Start learning what they'll pay for — before you build.
Join 100+ founders learning to validate with revenue, not surveys.
Most founders waste months (sometimes years) building products nobody wants to buy.
They talk to customers, run surveys, even build MVPs — but still launch to crickets.
The problem isn't lack of validation.
The problem is validating the wrong things in the wrong order.
Revenue-first customer discovery changes everything. Instead of asking "Do people like this?" you ask "Will people pay for this before I build it?"
That one shift — from interest to intent — saves founders from building products that sound great in surveys but fail in the market.
This course teaches you how to find your first paying customers before you build.
Over 10 short, focused emails, you'll learn how to:
Spot hidden buying signals that most founders miss.
Design quick "proof tests" that reveal if people will pay.
Use pricing as a discovery tool, not an afterthought.
Turn early conversations into commitments.
Avoid false positives and focus on real traction.
Know exactly when to double down or pivot.
Each lesson takes less than 5 minutes to read —
but could save you months of building the wrong thing.
Most validation approaches ask: "Do people like this idea?"
Revenue-First Discovery asks: "Will people pay for this solution?"
🎯 The difference is everything:
Instead of building first and hoping someone pays, you'll discover what people will pay for before you build anything.
Simple, focused, and immediately actionable.
Enter your email and get instant access to the first lesson.
Get one focused lesson delivered to your inbox each morning for 10 days.
Apply the lessons to create your own revenue-validation roadmap.
No homework. No pressure. Just practical insights you can use right away.
Hey, I'm Shashank Rajurkar.
After working with hundreds of early-stage founders, I discovered something crucial: the order of validation matters more than the validation itself.
"Every founder deserves to validate through truth, not luck."
This course distills everything I wish I'd known when I started mentoring years back— and everything I teach founders now who want to build what actually sells.
👉 Connect on LinkedIn
Join the free 10-day email course and learn to test smarter, faster, and profit-first.
No spam. Just one practical lesson a day.